The Pub Show

Register to attend

We're excited to be a part of Food, Drink & Hospitality Week at The Pub Show, bringing you a session on the benefits of training with WSET through our fresh approach to beer education.

Event details

Three day trade show

Explore the latest innovations, product showcases, and celebrate our wonderful industry at The Pub Show, the UK's only dedicated event for the pub sector.

What can you expect from #PUB24?

  • Be inspired by sessions at The Pub Stage, aimed to help your business thrive 
  • Touch, taste, and sample the latest innovative products
  • Meet suppliers specifically curated just for the pub sector
  • Check out the new Beer Garden, the beating heart of the Pub and a great place for networking
  • Your free ticket will give you access to all events at Food, Drink and Hospitality Week, including Hotel, Restaurant and Catering

Join beer educator, Natalya Watson at our WSET session on The Pub Stage where we go into the benefits of training with WSET and our new beer qualifications! 

Raise the bar: Empower your team with a fresh approach to beer education

Tuesday 26th March | 10.30am - 11.15am | The Pub Stage 

Looking to raise the profile of your pub and elevate your customer experience? Start by building your team’s beer knowledge, so they can taste, describe, and recommend beers with confidence.

Discover why our new beer training is a game-changer for those in the trade and enthusiasts alike and dive deep into the world of beer education with an exclusive behind-the-scenes look at the new Level 1 and Level 2 Awards in Beer courses.


Natalya Watson, Business Development Manger – Beer, WSET

Natalya Watson is an award-winning beer educator passionate about sharing her knowledge of beer with others because she believes that beer is simply too delicious to remain undiscovered. Natalya joined WSET as Business Development Manager in September 2023 to support the launch of the organisation’s new beer qualifications within Europe, the Middle East and Africa (EMEA). Prior to joining WSET, she ran her own online beer education business, Virtual Beer School, for which she was named Training Professional of the Year at the British Institute of Innkeeping’s 2022 National Innovation in Training Awards. Natalya is qualified as an IBD Beer Sommelier, Advanced Cicerone® and WSET beer educator and has her WSET Level 2 Award in Beer. She is also the author of Beer: Taste the Evolution in 50 Styles (Kyle Books, 2020).