WSET Global

Beverage buyer

A buyer is responsible for sourcing a diverse range of drinks on behalf of a business, such as a supermarket, a wine merchant or a hotel chain. Buyers aim to build a range that appeals to existing customers, but they also need to attract new customers. The portfolio should stand out from the competition, while offering a strong blend of quality and value.

WSET Global

Diversity, equity and inclusion

Diversity, equity and inclusion have always been at the heart of our business. They are central to our mission to provide accessible best-in-class education and qualifications to inspire and empower the world's wine and spirits professionals and enthusiasts.

WSET Global

Qian Janice Wang | Wine

WSET Global

Yang Lu | Wine

WSET Global

The Grand Hotel Brighton

WSET Global

Treasury Americas builds wine confidence with WSET

Learn how WSET qualifications helped Treasury Americas build a more knowledgeable, engaged and effective work force - from vineyard to visitor centre.

WSET Global

How WSET training strengthened Germany’s no1 Spanish wine retailer

Germany’s leading Spanish wine specialist, VINOS, turned to WSET training to boost staff expertise, improve customer service, and strengthen sales.