WSET Global

Drinks industry jobs and career paths

The global drinks industry supports millions of jobs, from casual bartenders to award-winning winemakers. This is an extremely diverse and dynamic industry, and it’s perfect for anyone seeking a rewarding career in the beverage industry. Drinks industry careers fall into three broad categories: commercial roles, service roles and production roles. Follow the links below to learn more about the...

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Toji (Master Sake Brewer)

A Tōji is a master sake brewer. This deeply respected role blends art, science and intuition, while building upon centuries of Japanese tradition.

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Beverage industry sales

Drinks industry careers in sales can be exciting, varied and highly rewarding. You will be required to sell drinks to businesses, such as bars, restaurants, hotels and supermarkets. It’s also possible to sell direct to consumers, but we have covered drinks retailing jobs and hospitality career options within our service roles guide.

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Wine sommelier

This is one of the most iconic and respected roles in the wine trade. Sommeliers are wine specialists that work at high-end restaurants, luxury hotels or wine bars.

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James Forsyth | Wine

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Terry Xu | Wine

WSET Global

Treasury Americas builds wine confidence with WSET

Learn how WSET qualifications helped Treasury Americas build a more knowledgeable, engaged and effective work force - from vineyard to visitor centre.

WSET Global

How WSET training strengthened Germany’s no1 Spanish wine retailer

Germany’s leading Spanish wine specialist, VINOS, turned to WSET training to boost staff expertise, improve customer service, and strengthen sales.