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WSET Global

Other production careers

Wine, spirits, beer and sake production can encompass several other jobs too.

WSET Global

Beverage buyer

A buyer is responsible for sourcing a diverse range of drinks on behalf of a business, such as a supermarket, a wine merchant or a hotel chain. Buyers aim to build a range that appeals to existing customers, but they also need to attract new customers. The portfolio should stand out from the competition, while offering a strong blend of quality and value.

WSET Global

Events

This dynamic role involves planning and overseeing events. You might work on consumer-facing events, such as wine festivals or beer festivals. Many events are trade focused, from portfolio tastings to major wine fairs. Additional events include masterclasses, brand launches, dinners, brand activations and press events, so it’s a diverse field.

WSET Global

Beer Sommelier

A beer sommelier is a trained expert that specialises in beer styles, brewing methods and food pairings. The role is sometimes referred to as a Cicerone, particularly in the United States, or perhaps a beer specialist. It’s not as common as a wine sommelier, but the field is growing rapidly.

WSET Global

Bartender

Bartenders serve drinks at bars, clubs and other licensed premises. It sounds pretty simple: take orders, prepare drinks and hand them out. However, elite bartenders do so much more than that.

WSET Global

Restaurant / Bar Manager

Managing a bar or restaurant is one of the most crucial roles in hospitality. The manager is responsible for day-to-day operations: motivating the team, keeping customers happy and ensuring smooth service, while also hitting business targets.

WSET Global

Retail Store Worker

Thousands of passionate wine, beer, spirits and sake enthusiasts work in the drinks retailing industry. This vast sector covers independent wine merchants, craft beer stores, specialist spirits shops, large chains, cellar door retailers and much more. Many supermarkets also hire wine specialists, while online retailing continues to go from strength to strength.

WSET London School

WSET Level 1 Award in Wines: Saturdays

This sociable Saturday course is the perfect way for beginners to start exploring the world of wine.