WSET Global

Drinks industry jobs and career paths

The global drinks industry supports millions of jobs, from casual bartenders to award-winning winemakers. This is an extremely diverse and dynamic industry, and it’s perfect for anyone seeking a rewarding career in the beverage industry. Drinks industry careers fall into three broad categories: commercial roles, service roles and production roles. Follow the links below to learn more about the...

WSET Global

Beverage buyer

A buyer is responsible for sourcing a diverse range of drinks on behalf of a business, such as a supermarket, a wine merchant or a hotel chain. Buyers aim to build a range that appeals to existing customers, but they also need to attract new customers. The portfolio should stand out from the competition, while offering a strong blend of quality and value.

WSET Global

Beverage industry sales

Drinks industry careers in sales can be exciting, varied and highly rewarding. You will be required to sell drinks to businesses, such as bars, restaurants, hotels and supermarkets. It’s also possible to sell direct to consumers, but we have covered drinks retailing jobs and hospitality career options within our service roles guide.

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Our people

Wine & Spirit Education Trust is led by a Leadership Team, reporting to the Chief Executive.

WSET Global

WSET is the world's leading provider of drinks education.