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WSET London School
Local food & drink
WSET Global
Service Roles
Service roles focus on selling wines, beers and spirits to the general public. That could be in the on-trade: bars, pubs, restaurants or hotels. Alternatively, you could land a service role in the off-trade, which encompasses independent retailers, large retail chains, supermarkets, cellar door operations and online retailers. We have delved into the most common roles below.
WSET Global
Vineyard manager
A vineyard manager oversees the day-to-day operations and logistics of a vineyard. This is a hands-on role, which requires deep agricultural knowledge, leadership skills and a deep understanding of vine health.
WSET Global
Brand manager
A brand manager is responsible for developing the strategy behind a drinks brand. The role requires strategic planning, project management, commercial analysis, creative flair and an expert understanding of your particular category.
WSET Global
Bartender
Bartenders serve drinks at bars, clubs and other licensed premises. It sounds pretty simple: take orders, prepare drinks and hand them out. However, elite bartenders do so much more than that.
WSET London School
Experiences & tastings
WSET London School
WSET Level 1 Award in Wines: Evening course
This evening course is the perfect way for beginners to start exploring the world of wine. Book now.
WSET London School
WSET Level 1 Award in Sake: Day course
This one-day course is the ideal way to discover this fascinating Japanese beverage that has taken the world by storm.