WSET Global

Service Roles

Service roles focus on selling wines, beers and spirits to the general public. That could be in the on-trade: bars, pubs, restaurants or hotels. Alternatively, you could land a service role in the off-trade, which encompasses independent retailers, large retail chains, supermarkets, cellar door operations and online retailers. We have delved into the most common roles below.

WSET Global

Beverage buyer

A buyer is responsible for sourcing a diverse range of drinks on behalf of a business, such as a supermarket, a wine merchant or a hotel chain. Buyers aim to build a range that appeals to existing customers, but they also need to attract new customers. The portfolio should stand out from the competition, while offering a strong blend of quality and value.

WSET Global

Our people

Wine & Spirit Education Trust is led by a Leadership Team, reporting to the Chief Executive.

Blog

Wine and grape days 2025

WSET Global

WSET Remote Invigilation Essential Guidance

Welcome! WSET is happy you have chosen to sit your exam via Remote Invigilation (RI). If you have any questions about our WSET RI guidance, please contact your WSET Approved Programme Provider (APP) who you are enrolled with. Whether you are navigating to this site from correspondence with your APP or directly from an automated WSET RI email (examsnoreply@wsetglobal.com), it is important you...

WSET Global

Deutsch

Der Wine & Spirit Education Trust (WSET) ist der weltgrößte Anbieter von Qualifikationen für Wein, Spirituosen und Sake. Er genießt das Vertrauen der angesehensten Getränkeorganisationen und nimmt seit fünf Jahrzehnten eine führende Rolle bei der Gestaltung und Ausführung von Ausbildungsgängen im Bereich Wein und Spirituosen ein. Mit vier aufeinander aufbauenden Studienlevels, die von einem...