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London Wine Fair becomes WSET Corporate Patron

14/12/2018
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The Wine & Spirit Education Trust (WSET) has welcomed London Wine Fair as a Bronze Corporate Patron. The organisation has joined WSET’s list of illustrious supporters from across the industry as further recognition of the Fair’s growing dedication to educating the drinks trade.

WSET’s Corporate Patron programme helps organisations add value to their business by maximising the benefits WSET education provides, whilst providing essential support to enable WSET to continue to develop its world-class qualifications and maintain its global alumni programme. It also offers businesses facilitated engagement with WSET’s network of over 750 Approved Programme Providers worldwide that reach thousands of wine and spirits professionals and enthusiasts.

A long-standing exhibitor at London Wine Fair, WSET is now the official partner for the Education Zone. Now in its second year, the Zone is one of the most sought after areas of the show for exhibitors and offers visitors a full schedule of educational sessions from the country's best wine and spirits training providers, covering everything from wine faults to bar training. There is also the opportunity for visitors to sit the WSET Level 3 Award in Wines entrance test free-of-charge to encourage them to take the next step in their professional education.

In addition, as part of the new Corporate Patron partnership, WSET will also support London Wine Fair staff through WSET qualifications to deepen their own knowledge and expertise.

Hannah Tovey, Head of London Wine Fair, says, “London Wine Fair recognises the incredible importance of education across the whole industry, influencing and improving what the trade are stocking and what consumers are drinking. Better education benefits everyone, and WSET continues to do phenomenal work in driving the standard, so we’re delighted to support them.”

Ian Harris, WSET Chief Executive, comments, “We’re thrilled to add London Wine Fair to the list of revered organisations in our Corporate Patrons programme. It is these partnerships that allow us to nurture wine and spirits professionals and secure the future of the industry through education, particularly in these uncertain times. As a landmark event in the UK trade calendar, we look forward to continuing to work with London Wine Fair on its educational offering for visitors at the 2019 event.”

The 39th edition of London Wine Fair is scheduled to take place from 20-22 May 2019 at Olympia London, featuring over 14,000 wines from 32 countries, innovative tastings and critical masterclasses. For more information visit londonwinefair.com.